Embroidering out of poverty

Long is weaving her way of out of poverty. Her success encouraged many other Miao women in her village to study Miao embroidery. It also drew the attention of actress Michelle Yeoh to promote their visibility and to raise awareness of the UN Sustainable Development Goals.

The "Weaving into Happiness" project will assist China in lifting 70 million people out of poverty by 2020. In addition, it will significantly contribute to raising public awareness of gender inequality, improving the livelihood of ethnic minority groups – especially women – and creating jobs through the culture-based industry while preserving their cultural heritage.