Crocs steps forward in fight against poverty

Crocs has donated more than 49,000 pairs of clogs to the Red Cross Society of the poverty-stricken district Yunnan in Guiyang, Guizhou province, at CIIE in Shanghai on Nov 6. [Photo provided to China Daily]

As one of the characteristics of Crocs, it designs professional and suitable shoes for workers, including medical workers and cooks. According to Frankie Taylor, vice-president and general manager at Crocs China, the donation is made for people who need to spend a lot of their time walking, as clogs are easy to take off and clean and sanitize.

When the epidemic began in January, Crocs donated to front line medical workers in Wuhan, Hubei province. And during the pandemic period, it donated more than 860,000 pairs of medical shoes worldwide with a total value of 315.6 million yuan ($48 million).

To commemorate the brand's first time participation in the CIIE, Crocs also specially designed CIIE commemorative pairs of hand-painted Classic Clogs for the CIIE, the Yunyan district government of Guiyang city, and the Red Cross as a souvenir.