Statistics, livestreaming controls are strengthened

Supervision of online platforms improved

On Friday, authorities ordered further supervision of the behavior of online platforms, saying that activities such as false discounts and faking online popularity when promoting products via livestreaming will not be allowed.

The demand was one of a series of requirements specified by the State Administration for Market Regulation, the Cyberspace Administration of China and the State Taxation Administration at a meeting in Beijing aimed at regulating the online economy.

Efforts will be made to curb the promotion and sale of fake and poor-quality commodities, according to the meeting. Food of unknown origin, sold illegally or with hidden safety problems, will not be made available online.

To protect the rights and interests of consumers, authorities asked online platforms to make their complaint-reporting systems more effective and convenient.

Moreover, consumers' personal information should be protected, as disclosure could result in telecom fraud.