Electronic music finds a beat that appeals to more

For Lee Shih-hsiang and Huang Chieh-ni, a young Taiwan couple living in the Chinese mainland, Shanghai not only gives them the feeling of a second home, but also injects new life into their music careers.

In 2015, the couple won first place at a music competition in Beijing and started to work and travel between Taiwan and the mainland. In 2017, they decided to stay in Shanghai and finally moved to the city three years later. The couple now runs an electronic music experience center called XN Electronic Music in the city to promote electronic music.

"In addition to the elegant lifestyle of Shanghai people, the important thing is that they are receptive to international culture. This is the main reason why we decided to live here. We hope to convey more culture of the music genre to everyone," Huang says.

Moreover, the booming domestic market and new trends are providing more opportunities for electronic music.

For Huang, the online environment has made her more confident to stay and develop.

"The screen and pictures you see on your mobile phone are actually much better than when we do livestreaming in Taiwan. We have spent a lot of effort pursuing such pictures in the past. But because the platform here has better connectivity, it provides a good environment," Huang says.

In 2021, the couple established a company and spent a year preparing before the center opened in August. Huang says the 160-square-meter space has a production studio, a recording studio, and a livestreaming studio. It also has an area for displaying electronic music equipment and a coffee corner.

"We will combine video games in the 'experience center' because they are relevant to electronic music. We also use the space for tutorials and hold music parties in the daytime to display relevant electronic music equipment," Huang says.

"Since many Shanghai people and we are all coffee lovers, you don't have to drink (alcohol) at the party. You can have a cup of coffee, chat and play video games. In fact, electronic music is to emphasize an atmosphere, and we provide the space for it. Listening to different kinds of electronic music at a specific time can help you think," she adds.