'Huanren ginseng' goes global, grows market
Entrepreneurs, policies, branding, local advantages boost Liaoning's TCM herb
"From seeding to final medicine products, our forest-grown ginseng industry has evolved into a comprehensive value chain," said Liu Minggang, Party secretary of Huanren.
With a complete industry chain, Huanren has attracted a slew of well-known companies such as Sh anghai Pharmaceutical Good Nurse Health Technology, Tianjin's Tasly Group and Beijing-based Tong Ren Tang.
The leading industry players have driven the development of over 1,000 varieties of products and more than 300 enterprises, giving Huanren's ginseng a distinct advantage in the development of a concentrated TCM industry, Liu said.
"This niche industry has indeed led our people to prosperity," Liu said, adding that more than 2,000 business entities are involved in the ginseng industry, providing about 100,000 jobs and raising the average annual income to an impressive 200,000 yuan ($28,022).
The county head also heralded a series of preferential policies, including housing subsidies and entrepreneurial support, to provide a pro-development environment for talent.
