Year-ender: Top 10 cultural events from 2024

4. Museum cultural ice magnets gain popularity

In recent years, there has been a surge in enthusiasm for museums, sparking a trend in cultural and creative products that resonate with young audiences—particularly fridge magnets inspired by authentic museum artifacts.

Notably, these museum-inspired refrigerator magnets have captured the imagination of many, emerging as a sought-after category in the realm of cultural and creative merchandise. Take, for instance, the "Phoenix Crown Magnet" fashioned by the National Museum of China, has swiftly become a sensation among youths. Within three months, more than 530,000 of these magnets have been sold, making it the museum's most sought-after product in nearly two decades.

The crown magnet is designed after a coronet worn by Empress Xiaoduan of the Ming Dynasty (1368-1644). This exquisitely crafted coronet is adorned with over 500 rubies and sapphires and more than a thousand pearls. The magnets come in both wood and metal styles, and are delicately crafted to reflect the coronet's original design.

In addition, the "Heavenly Palace Caisson Magnet" from the Beijing Ancient Architecture Museum, and the "Qianlong Imperial Pavilion Sand and Leaf Magnet" from the Beijing Art Museum have also captured the hearts of enthusiasts.

The craze for cultural refrigerator magnets reflects people's desire to capture moments during their travels, serving as cherished memories and expressions of their love for culture.