Macao's fintech pioneer leads in digital new consumption, expanding GBA presence

Eyeing a trend when technology meets new consumption, Macao's fintech pioneer MACAU Pass is intensifying its commitment to smart living for all by sticking to innovation, and helping drive the integration of the Guangdong-Hong Kong-Macao Greater Bay Area.

As Macao has been prioritizing moderate economic diversification in recent years with technological innovation as its key driver, MACAU Pass has served the public through technological innovation, adapting to the city's evolving needs, said Sun Ho, chairman and CEO of MACAU Pass.

Speaking at the 5th BEYOND Expo, Sun revealed that MACAU Pass has contributed to Macao's high-quality development by promoting GBA connectivity with digital infrastructure, leading its digital new consumption and empowering Macao's smart tourism development.

Backed by the Chinese mainland and connected to the world, Macao is actively driving GBA integration, and rooted in Macao for 20 years, MACAU Pass has consistently enhanced digital infrastructure to strengthen regional connectivity, Sun said at the expo which gathered over 800 companies to explore emerging technological trends.

During the expo with a theme of "exploring limitless possibilities," MACAU Pass Group joined Taobao 88VIP and BEYOND Expo to launch an "88VIP CHOICE AWARD" release ceremony.

While becoming Macao's tech-finance brand with innovation at the core of its development, MACAU Pass has witnessed the launch of the first mCard in 2007，the M+Pay payment platform in 2016, and the launch of QR code payments in 2017, becoming one of the first global e-wallets to support HUAWEI watches in 2025.

It has been learned that as "south-north travel" becomes a routine, MPay has launched a cross-border zone with approximately 70 mainland mini programs, covering high-demand services like food delivery and ride-hailing — enabling Macao residents to enjoy seamless digital experiences in the mainland. Meanwhile, MPay also offers cross-border payment services in nearly 60 countries and regions, making overseas travel easier for Macao residents, and helping local businesses engage in global trade.