Since 1997, the Ministry of Commerce has focused on 49 state-level economic and technological development areas in China. It aims to develop a general evaluation based on economic capabilities, basic facility configurations, management costs, human resources and supplies and social and technical innovations. According to the latest results, Tianjin Binhai New Area was named the most admired industrial park and the most attractive investment area in China and even Asia as a whole.

Through more than 20 years of development, Tianjin Binhai New Area has authorized 4,000 foreign investors from 74 countries and areas with total investment capital of over 30 billion US dollars to invest in the area. Fifty-seven corporations in the world's top 500 have set up 125 companies in Tianjin Binhai New Area, including Motorola, Toyota, Coke-Cola, Pepsi-Cola and LG. Many multinational corporations in Binhai New Area have been extremely successful.

The director-general of the economic development department of the new area, Yang Zhize, says based on statistics from the domestic market, one in five mobile phones and one in four video recorders are made in Tianjin Economic and Technology Development Area (TEDA), 35 percent of instant noodles are made by "Master Kong" in TEDA and 13 percent televisions are also made there. The Tianjin development area is the largest base for the production of single keyboard electronic organs and liquid crystal displays in China.

In the first half of this year, economic indicators such as gross product, gross value of industrial output and exports of Tianjin Binhai New Area all topped state-level development areas. Energy-saving standards and environmental protection have improved as the resource consumption has reached the leading standard in China.

Tianjin Binhai New Area has set an enlightened, clean, diligent and efficient image to facilitate investors and earn profits.

The president of Novozymes Investment Company China, Jiang Weiming, says one of the reasons the company chose this location is because the area have been very supportive and provides good services.

Today, the companies in Binhai New Area can transact all kinds of approved procedures by themselves. They can declare duties on goods and entries online. Residents can communicate with the government conveniently through the Internet. The call center of the area provides 24-hour consultation, inquiry and repair services. It takes complaints from residents. The implementation of electronic governmental affairs has improved the modernization and efficiency of governmental services in the development area. This has helped Binhai New Area become the first area to accomplish digitalization.

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