Data inspires and accelerates China and US cooperation

"Dun & Bradstreet brings nearly 200 years of history and global experience to China. And we are committed to promoting the use of data in business decision making and helping enterprises manage operational risks and achieve business growth both at home and overseas."

Headquartered in Short Hills, New Jersey, the US, Dun& Bradstreet now has two subsidiaries in China－Huaxia Dun & Bradstreet China and Micromarketing Dun & Bradstreet－both of which are backed by Dun & Bradstreet's powerful data and analytic capabilities, including the world's largest commercial database with over 240 million business records.

Virginia Wong, market leader, Dun & Bradstreet China

"President Xi's visit will further boost business opportunities between the two countries," said Virginia Wong, market leader, Dun & Bradstreet China.

"US companies operating in China and Chinese companies looking to go abroad face challenges. For US businesses, issues of compliance and market analysis dominate, while a lack of understanding of international markets and credibility issues as well as the way of data application for business growth are among Chinese business challenges," she said.

The Sino-US relationship has always been regarded as one of the most important international bilateral relationships. With proactive attitudes and significant efforts from both sides, this relationship has steadily improved. Bilateral trade has consistently grown.

The same mindset should be adopted in the fast-changing world of business.

There are three ways an enterprise can handle the rapid pace of change: Ignore it and be left behind; watch it and try to keep up; or embrace it and be the one out front. Innovators respond to these pivotal moments by asking the right questions, listening for answers amongst the signals, and acting on those answers with conviction.

Dun & Bradstreet stands alongside those innovators, with its advantage in data and analytic capabilities, to help realize the goals of these businesses.

With data becoming one of the most important assets in competition in both domestic and overseas markets, Dun & Bradstreet has been consistently devoted to growing the most valuable relationships in business by uncovering truth and meaning from data, which helps enterprises manage operational risks, maximize returns on marketing investments and drive business growth.