Facebook leases office in Beijing with eye on long-term prospects

By Bloomberg (China Daily) Updated: 2014-07-05 06:40

Debbie Frost, a spokeswoman for Facebook, declined to comment.

"Chinese exporters and developers are finding Facebook is an excellent way for them to reach customers outside China," Frost said in an e-mailed statement. "Today, our sales team in Hong Kong is supporting these Chinese businesses. We are of course exploring ways that we can provide even more support in the future."

HSBC Holdings Plc, DBS Group Holdings Ltd and Samsung (China) Investment Co lease space in the Fortune Financial Center, which was the first new office project in Beijing's central business district, according to real estate broker CBRE Group Inc.

The CBD is on the Third Ring Road to the east of the Forbidden City, the former imperial palace in the heart of Beijing.

The Chinese capital has six concentric ring roads.

Facebook is working to boost sales in Asia, where the company made $354 million, or 14 percent of its revenue, in the first quarter. That's up from $118 million, or 11 percent, at the time of its May 2012 initial public offering.

In the prospectus for its IPO, Facebook said "substantial legal and regulatory complexities" prevented its entry into China, which is home to the world's largest number of Web users.

Facebook is so far the only tenant on its floor, and the landlord has shown no intention of finding a second one in the near term in case the company needs to expand, a common practice among developers to accommodate the needs of key rental clients, the people said.

The Fortune Financial Center's floors have areas from 2,600 to 2,900 sq m each, according to its website.