Going green urged in overseas investment

Huawei Technologies Co, the second-largest telecom equipment provider in the world, failed two attempts in 2007 and 2008 to acquire 3COM, a US network equipment manufacturer, because of alleged concerns about threats to US national security.

In 2010, Huawei's bids for 2Wire and the mobile network branch of Motorola also failed to obtain approval from the US government. In 2011, the company backed away from attempting to purchase 3Leaf, a US server producer.

Green operation

In the future, cost and quality alone will be unable to support the development of enterprises, while green products, environment engineering and technology will be the new force in shaping the competitive landscape of enterprises, said the report.

"In overseas operations, Chinese enterprises will face a more competitive market while their competitors have gained rich experience in green technology and operations. Chinese companies should especially emphasize green operational management and technology innovation and increase investment, which will not only build a new competitive edge but also enhance the country's image as a responsible investor in the world," said the report.

"Chinese enterprises should, before undertaking overseas investment, set down envisaged and strategic objectives for overseas green operations and make them an essential part of the company's strategy. Meanwhile, more efforts should be devoted to executing green operational strategies with improved internal organization and standards," it added.

Companies are also urged to maintain communication with all parties from the very beginning of projects and introduce the company objectively to build trust, according to the report.