Charlize Theron to be face of Dior perfume
(Agencies)
Updated: 2004-08-27 10:52

Add Christian Dior to the list of Charlize Theron fans. The company announced Thursday that the Oscar winner will be the new face of J'adore, the designer's fragrance that debuted in 2000.

Christian Dior announced Thursday Aug. 26, 2004 that the Oscar winner will be the new face of J'adore, the signature floral fragrance that debuted in 2000. [AP]

Theron will start appearing in print ads and TV commercials next month — about the same time that ads for Chanel No. 5, featuring another Oscar winner, Nicole Kidman, debut.

"Ms. Theron was chosen because she represents modern femininity and embodies the spirit and energy of Dior. She is a classic beauty," said Pamela Baxter, president and CEO of LVMH Perfumes and Cosmetics, Dior's parent company.

The advertising deal with Theron is the first one between the beauty brand and a celebrity. Dior's artistic director John Galliano oversaw all aspects of the ad campaign.

Close

Joan Chen to direct new movie Jackie Chan's "New Police Story" to debut Pan-Asia Zhang Yimou to raise China lantern in Athens

Today's Top News     Top Life News
China urges Japan to teach true history         China's Guo easily wins 3m springboard         Iraqi government, Al-Sadr OK peace deal         Authorities acting to prevent epidemics         Report: Agricultural situation improves         Official promises action on arrears	Charlize Theron to be face of Dior perfume       Chinese 'sorcerer' kills 10 then sells bodies       Tokyo approves controversial history textbook       100,000 yuan offered for erotic cartoons       Celebrity urged not to do misleading ads       "Platonov" set for Beijing stage