The 2013 China International Fashion Season kicked off in Jimo, a county level city of Qingdao, on Aug 19. The fashion season, which lasts four days, will help promote the 23rd Qingdao International Beer Festival.

Consisting of various activities, the fashion season includes a launch conference for famous Chinese clothing brands, an expo of clothes made in China, a fashion forum and business negotiations.

During the fashion season, experts from the fashion world from home and abroad will discuss matters and share experiences on research, design, production and marketing in the fashion industry.

The fashion season will also attract many tourists to enjoy the Qingdao International Beer Festival and the city’s beauty and fashion.