Lufthansa receives Skytrax award for its first class lounges

Lufthansa gained a top rankings at the recently concluded “World Airline Awards 2013” event in the categories “Best First Class Airline Lounge”, “Best Western European Airline” and “Best Transatlantic Airline”.

Over the past 10 months, 18 million passengers from over 100 countries have participated in the world’s largest aviation passenger survey and have recognized Lufthansa’s first class lounges as the best in the world.

The airline has also been voted “Best Western European Airline” and “Best Transatlantic Airline”.

The Lufthansa first Class terminal at Frankfurt Airport received top marks in the survey. Also the first class lounges at the hubs Frankfurt and Munich were highly ranked by customers.

“We have a clearly defined goal: to become the first Western Five Star Airline by 2015. We still need our fifth star in Business Class to get there, and that is what is driving us forward,” said Reinhold Huber, senior vice president, product and marketing of the company, who received these prizes on Lufthansa’s behalf at the World Airline Awards, hosted at the Paris Air Show in Le Bourget recently.

This customer survey was handled by the airline quality assessment institute Skytrax. The study examined over 40 different customer satisfaction and service quality issues for each airline. It focused equally on the airlines’ in-flight experience and their airport services. Skytrax has carried out this independent study every year since 1999.

In another development, Miles & More, which was initiated by Lufthansa and now served as Europe’s largest frequent flyer program, officially launched its Chinese name and Chinese logo on July 1.

The moved aimed to provide a more locally dedicated loyalty program to Chinese members and attract more potential passengers.

With the Miles & More Credit Card issued with Huaxia Bank, award miles can be earned with every purchase. Moreover, members can profit from the local partner network, giving them plenty of opportunities for earning and redeeming miles with partners from various business areas.