Major online entertainment operator Heyi Group is teaming up with another online business conglomerate, Alibaba, to better motivate entrepreneurs.
Heyi, formerly known as Youku Tudou, runs China's largest video-sharing website. According to the plan announced on Monday, it will make it easy for consumers to directly purchase products appearing in its videos from the platform supported by Alibaba-owned Taobao.com.
Mobile devices will be the focus of the new online shopping channel. Video providers will get commissions by successfully promoting relevant products in their content, even if they do not run their own online shops.
More channels will also help combine video uploaders' role as content providers and business operators.
The new plan will have a 1 billion yuan ($152 million) budget, which aims to nurture 100 entrepreneurs with more than 100 million yuan annual sales within the next three years, and 1,000 with more than 1 million yuan annual sales within the same period of time.
Related:
|
|
|
|
|
|
|
|
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263 Registration Number: 130349 
Raymond Zhou:
Pauline D Loh:
Hot Pot
Eco China
China Dream
China Face
